Client

World’s Leading Full-Service Commercial Real Estate and Investment Organization Serving One of the World’s Largest Pharmaceutical Companies

Project Description

Change Management and Culture Transformation: One of the world’s largest pharmaceutical companies engaged a full-service real estate company to redesign their workspaces worldwide. The aim of the redesign was to cultivate a new organizational culture: “Choice with Responsibility,” promoting collaboration and ownership of one’s job, role, time, and actions. The redesigned workspace serves as a catalyst for introducing this new culture across the company’s branches in the MEA region. ABAMI was brought in as the change management consultants to facilitate the transition process for employees at each branch in the region.

Geographical
Coverage

Cairo, Riyadh, Dubai, and Islamabad

Employees
Impacted

1,000 Employees

Situation

• The organization change lead team does not have a regional presence and needed someone who can understand the local culture.
• Lack of acceptance from the leadership team in some countries made the overall change challenging.
• A dedicated project change lead from Europe overlooked the entire project, and country specific project managers were assigned to manage the project they needed the support of a local organization to execute the plans on the ground.
• A variety of on the ground, digital, internal communications initiative were launched to create excitement about the project.

Talent Pool
Involved

Overall, 1500-man hours of effort was put into the project. Which included Project Management, Marketing, Internal comms initiatives, Preparing Change Champions and other initiatives

Impact

• Overall support provided to every employee
• Empowering champions to support and sustain the change
• Knowledge base created for clarity and transparency
• Support to HR with overall internal comms plan